Marketing Campaign

Tailor-made Digital Marketing Campaign

eHeading offers tailor-made cloud-based ERP to our clients. Our team is experienced and we use the latest APP technology to enhance the production efficiency. You can find our cost is lower relatively but the deliverables is still in high standard. We are able to design and develop different types of ERP like CRM, Sales, Booking system, HR system, Accounting system, payment system, different operation and management systems.

Aim to increase ROI

Expert of designing marketing campaigns

Keep updating with latest trend

Provide a wide range of digital marketing services

SEM (Search Engine Marketing)

Keyword Search Advertisement

Deliverable :

  1. Plan the suitable keywords of the AD
  2. Set the correct Keywords type, like exact match, phrase match, or negative match
  3. Optimize the Quality Score
  4. Copywriting of the AD contents
  5. Optimize the bidding strategy under your budget
  6. Set the correct extension, like Call extension (for example, enable “click to call” in mobile search)
  7. AD scheduling – e.g. weekdays office hours
  8. A/B testing, AD rotation to choose a better combination of the AD 
  9. Compare with other market competitors
  10. Monitoring the related keyword trend
  11. Integrate the tracking code to the landing page and website
  12. Analytics and Reporting 

Google Display Network and Re-marketing

Deliverable :

  1. Design and make the static banners and HTML5 animated banners to place in the Google Display Network.
  2. Set correct Keywords, Interests, Demographics, Topics and Placements
  3. Optimize the bidding strategy under your budget
  4. AD scheduling – e.g. weekdays office hours
  5. A/B testing, AD rotation to choose a better combination of the AD
  6. Integrate the tracking code to the landing page and website
  7. Analytics and Reporting 
  8. Use the Similar Audience feature based on remarketing audience

Facebook Marketing

Deliverable :

  1. Design and create the posts for marketing campaigns
  2. Selection of correct AD types
  3. Set correct Location, Demographics, Behaviours and Interests
  4. Optimize the bidding strategy under your budget
  5. AD scheduling – e.g. weekdays office hours
  6. Automatic lead generation together with Chatbot
  7. Integrate the tracking code (Facebook pixel) to the landing page and website
  8. Analytics and Reporting  

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